designswarm {thoughts}

Goes into talking about the relationship between advertising and blogging. How would you make money out of blogging and making a career out of it. What are the advantages in terms of business to blog, to talk about other competitors, to be transparent, honest and informative about your field. The presentation is basically here

From arthesia.com When theme parks, think tanks, and companies collide. innovation has become a crucial success factor for companies but they are facing challenges: silos, “play” is still not questioned and there is no time to focus. When theme parks and think tanks come together, they are creating “instant”. Theme-parks are a unity of space… Continue reading LIFT: Thomas Sevcik:InnovationLab

An interesting comment was just made after this presentation about the fact that there is a sacrifice that is made between buying an object to which you add a layer of personalization and participating in the provision of a service because you may have an emotional bond developed between you and the people involved in… Continue reading Emotional vs personlisation

Important agitator of the swiss economy. In the world of the internet we went through 3 phases: the years of the pioneers 1997 then the golden rush till 2001 and then the ordinary people’s revolution. The open economy is made by ordinary people and who are trying to bring change. What are the key factors… Continue reading LIFT: Xavier Comtesse: Internet & the ordinary people's revolution

The concept of identity is evolving and so has its metaphor. Identity is 0.0 (a driver’s license for example) relies on a trusted third party has an asymmetric relationship because the government is not aware of what i am doing, scalable because the government can produce it, it is optimal for privacy. I can also… Continue reading LIFT:Marc Bresson : Identity Revolution

Talking about his new book

Polycrate’s son: his son is thought to be the source of democracy…which is basically an evolution of the structure of information from tyranny to democracy… In this new model, there are different levels of involvement: there are delegations > headquarters > communities > individuals… and then different types of categories of those agents: development, emergency,… Continue reading LIFT: Paul Oberson: Technology in the humanitarian world.

Working currently at Microsoft Jean Luc Raymond. Less than 20% of the world has a connection, Africa represents less than 1% of connected people which will decrease as time goes by and population grows. The question of access is a problem, Different age, sex, language, work, skills, etc are much more of a problem than… Continue reading LIFT: Jean-Luc Rayomd: the digital divide.

Worked for a lot of “evil” companies (pharmacology, retail, tabacco, etc.) now working in the UNAids. Internet represents the transfer of power. (MIT online for free, travel agents to people, doctors to patients) There is an ideological change during the dotcom era. Access to information as a human right. Converging tradition and new media, is… Continue reading LIFT: David Galipeau

We are moving from the model of a network to a cloud of connectivity. We have a wide range access to the Internet vs 10 years ago. There are now 2 billion subscribers around the world. Personal devices now look more like computers. For the purpose of communicating they are not the only tools though,… Continue reading Live-blogging at Lift: Introduction by Bruno Giussani