{"id":525,"date":"2007-07-12T15:56:50","date_gmt":"2007-07-12T22:56:50","guid":{"rendered":"https:\/\/www.designswarm.com\/blog\/2007\/07\/12\/when-a-chair-just-isnt-a-chair\/"},"modified":"2007-07-12T15:56:50","modified_gmt":"2007-07-12T22:56:50","slug":"when-a-chair-just-isnt-a-chair","status":"publish","type":"post","link":"https:\/\/www.designswarm.com\/blog\/2007\/07\/when-a-chair-just-isnt-a-chair\/","title":{"rendered":"When a chair just isn&#039;t a chair"},"content":{"rendered":"<p><a href=\"http:\/\/www.flickr.com\/photos\/lejourvert\/384722183\/\"><img decoding=\"async\" id=\"image524\" src=\"http:\/\/designswarm.webfactional.com\/blog\/wp-content\/uploads\/2007\/07\/chairs.jpg\" alt=\"chairs.jpg\" \/><\/a><\/p>\n<p>I&#8217;ve often said that in the wonderful world of product design, a sure sign that you&#8217;ve made it is that your chair design gets produced by a company like <a href=\"http:\/\/www.flos.com\">Flos<\/a>. There&#8217;s a certain top-down process here where a designer will decide what context a chair lives in and the company sells that dream to the end consumer in glossy magazines.<\/p>\n<p>If however, you want to see a chair be a coffin, a taxi, be used to hang someone, in a church, a bar, or in a home, go see <a href=\"http:\/\/www.stevenberkoff.com\/\">Steven Berkoff&#8217;s<\/a> play adaptation of <a href=\"http:\/\/www.imdb.com\/title\/tt0047296\/\">On the Waterfront<\/a>, which I went to see with Matt, at <a href=\"http:\/\/www.hackneyempire.co.uk\">the Hackney Empire<\/a>.<\/p>\n<p>He uses the chair not as a simple prop but as a character in itself, more than you can say for most designers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve often said that in the wonderful world of product design, a sure sign that you&#8217;ve made it is that your chair design gets produced by a company like Flos. There&#8217;s a certain top-down process here where a designer will decide what context a chair lives in and the company sells that dream to the&hellip; <a class=\"more-link\" href=\"https:\/\/www.designswarm.com\/blog\/2007\/07\/when-a-chair-just-isnt-a-chair\/\">Continue reading <span class=\"screen-reader-text\">When a chair just isn&#039;t a chair<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[48],"tags":[],"class_list":["post-525","post","type-post","status-publish","format-standard","hentry","category-product-design","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p41XhY-8t","_links":{"self":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/525","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/comments?post=525"}],"version-history":[{"count":0,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/525\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/media?parent=525"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/categories?post=525"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/tags?post=525"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}