{"id":3600,"date":"2026-09-01T22:17:16","date_gmt":"2026-09-01T22:17:16","guid":{"rendered":"https:\/\/www.designswarm.com\/blog\/?p=3600"},"modified":"2026-09-01T22:22:47","modified_gmt":"2026-09-01T22:22:47","slug":"weeknote-9-drawing-dragons","status":"publish","type":"post","link":"https:\/\/www.designswarm.com\/blog\/2026\/09\/weeknote-9-drawing-dragons\/","title":{"rendered":"Weeknote 9: on drawing dragons"},"content":{"rendered":"<blockquote><p>Design is one of the most authoritarian and annoying practices that modernity has created.<br \/>\n&#8211; <a href=\"https:\/\/en.wikipedia.org\/wiki\/Antonio_Caronia\">Antonio Caronia<\/a> in <a href=\"https:\/\/silviolorusso.com\/work\/what-design-cant-do\/\">&#8216;What Design Can&#8217;t Do&#8217;<\/a> by Silvio Lorusso<\/p><\/blockquote>\n<p><a href=\"https:\/\/lnkd.in\/p\/ebgYSTcJ\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-3602\" src=\"https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49-1024x562.png\" alt=\"\" width=\"750\" height=\"412\" srcset=\"https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49-1024x562.png 1024w, https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49-300x165.png 300w, https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49-768x422.png 768w, https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49-1536x844.png 1536w, https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49-1568x861.png 1568w, https:\/\/www.designswarm.com\/blog\/wp-content\/uploads\/2026\/09\/Screenshot-2026-09-01-at-22.06.49.png 1584w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/a><\/p>\n<div class=\"mceTemp\"><\/div>\n<p>Had a big week at work last week. It was overwhelming to see how much press our work on <a href=\"https:\/\/www.england.nhs.uk\/2026\/08\/nhs-rolls-out-discreet-home-testing-kits-against-cervical-cancer-for-millions-of-women\/\">HPV self-testing at home<\/a> got. My comms colleagues are geniuses really.<\/p>\n<p>While that was happening, I was busy mulling over the fact that I don&#8217;t think we do service design in the way that <a href=\"https:\/\/good.services\/badservicesbook\">Lou<\/a> and others think of service design. I&#8217;m five months into my role now and I have seen a fair few service maps and blueprints but they don&#8217;t exactly hit the nail on the head for me personally. They don&#8217;t address the fact that participants will feel what they feel about our service on the basis of the compounded experiences they&#8217;ll have had of the NHS at large. How do you map the impact of a relationship you were not involved in?<\/p>\n<p>Our sphere of influence as a digital screening team is in direct relationship to other parts of the NHS and how participants have interacted with those. There&#8217;s <a href=\"https:\/\/www.nngroup.com\/articles\/halo-effect\/\">a halo effect<\/a> everywhere you turn. This is really the kind of mapping problem that can only exist when you&#8217;re in the <a href=\"https:\/\/en.wikipedia.org\/wiki\/List_of_largest_employers\">7th largest employer in the world<\/a>.<\/p>\n<p>And then there&#8217;s just modern digital life. We might be sending potential participants an email in a very full inbox, another notification in a phone they&#8217;re trying to spend less time on, an SMS they think might be spam, a phone call coming from a GP practice they have difficulty engaging with for reasons we don&#8217;t know.<\/p>\n<p>What do you do then? Do you keep mapping all these possible scenarios and dependencies? I think you could but then (again from What Design Can&#8217;t Do) &#8220;as every problem is chased by another problem [&#8230;] every attempt to bring order to the world produces a certain amount of disorder&#8221;.<\/p>\n<p>So there&#8217;s a point where you just have to pick some things to figure out, some discreet touch points to improve, while living with the uncertainty and the discomfort that you won&#8217;t be able to work on the whole in the way you&#8217;d like. I don&#8217;t think that&#8217;s a failure, it just requires a little less arrogance. Better to recognise that there are dragons than to imagine you can avoid them by drawing a <a href=\"https:\/\/ralphhawkins.co.uk\/posts\/weeknotes\/2026-03-01-the-post-it-notes-you-dont-play\/\">better map<\/a>.<\/p>\n<p><a href=\"https:\/\/education.nationalgeographic.org\/resource\/here-be-dragons\/5th-grade\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large\" src=\"https:\/\/images.nationalgeographic.org\/image\/upload\/t_edhub_resource_key_image\/v1638892287\/EducationHub\/photos\/1570-theatrum-orbis-terrarum-map-monsters.jpg\" width=\"860\" height=\"580\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design is one of the most authoritarian and annoying practices that modernity has created. &#8211; Antonio Caronia in &#8216;What Design Can&#8217;t Do&#8217; by Silvio Lorusso Had a big week at work last week. It was overwhelming to see how much press our work on HPV self-testing at home got. My comms colleagues are geniuses really.&hellip; <a class=\"more-link\" href=\"https:\/\/www.designswarm.com\/blog\/2026\/09\/weeknote-9-drawing-dragons\/\">Continue reading <span class=\"screen-reader-text\">Weeknote 9: on drawing dragons<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[106,120],"tags":[],"class_list":["post-3600","post","type-post","status-publish","format-standard","hentry","category-health","category-weeknotes","entry"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p41XhY-W4","jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/3600","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/comments?post=3600"}],"version-history":[{"count":2,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/3600\/revisions"}],"predecessor-version":[{"id":3604,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/3600\/revisions\/3604"}],"wp:attachment":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/media?parent=3600"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/categories?post=3600"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/tags?post=3600"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}