{"id":1821,"date":"2015-04-22T13:01:15","date_gmt":"2015-04-22T13:01:15","guid":{"rendered":"https:\/\/www.designswarm.com\/blog\/?p=1821"},"modified":"2015-04-22T13:01:15","modified_gmt":"2015-04-22T13:01:15","slug":"placebos-invisibility-just-enough-information-a-long-term-informal-study-of-wearables","status":"publish","type":"post","link":"https:\/\/www.designswarm.com\/blog\/2015\/04\/placebos-invisibility-just-enough-information-a-long-term-informal-study-of-wearables\/","title":{"rendered":"Placebos, invisibility &#038; just enough information: a long term informal study of wearables"},"content":{"rendered":"<p>Last November, after a month away for client work and visiting family in New Zealand &amp; Australia I decided to buy an activity tracker. When at home in London I can clock 10K of walking easily. When I&#8217;m travelling, all activity ceases. So I wanted to try out a so-called &#8220;wearable&#8221;. I did what ever normal consumer might do and went to John Lewis. After looking around for some time, I eventually found a little locked glass cabinet with the FitBit and the Misfit. A young male staff member tried to sell me a turquoise blue Misfit as &#8220;women preferred it&#8221;. I rolled my eyes and bought the black one. I&#8217;ve now been wearing\u00a0it on my wrist for over 6 months, probably a record by some standards. Here&#8217;s what I&#8217;ve learnt.<\/p>\n<p><a href=\"http:\/\/designswarm.com\/wp-content\/uploads\/2015\/04\/misfit.jpg\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-1146\" src=\"http:\/\/designswarm.com\/wp-content\/uploads\/2015\/04\/misfit-300x300.jpg\" alt=\"misfit\" \/><\/a><\/p>\n<p>1. <span style=\"text-decoration: underline;\">The design is invisible *enough*<\/span><\/p>\n<p>I&#8217;ve never felt that wearing it was perceived as weird and it mostly stayed hidden under a sleeve. Noone ever asked me about it. That was good. With the incoming British summer, we&#8217;ll see if I get more questions. It&#8217;s functionality is basically invisible as you have to tap it to get your activity level.<\/p>\n<p>2. <span style=\"text-decoration: underline;\">End of the day report with no internet<\/span><\/p>\n<p>I have basically ignored Misfit most\u00a0of the day until I reach the end of the day and then double tap it to get the LEDs light up. If I&#8217;ve done well I&#8217;m happy, if I haven&#8217;t, well I might put a bit less food in my plate that night. I almost never use the app because really, seeing how I&#8217;ve done every day hasn&#8217;t really been useful and I wasn&#8217;t interested in entering lots of lots of other data. So in a way this is a better designed pedometer for me and not much more.<\/p>\n<p>3. <span style=\"text-decoration: underline;\">Placebo<\/span><\/p>\n<p>A lot of what people have talked about when talking about wearables is that it influences their daily decision-making. They might walk up the escalator, etc. I think it&#8217;s been more subtle for me. I think I&#8217;ve been mostly more aware of the activity (mostly walking) that I do and getting a little bit more pleasure out of it, instead of taking it as part of daily life. That&#8217;s been fun and has kept me going.<\/p>\n<p>4.\u00a0<span style=\"text-decoration: underline;\">Opportunity landscape<\/span><\/p>\n<p>In a way, it&#8217;s a shame though that the internet piece of this product isn&#8217;t as exciting as the product design itself. I don&#8217;t think it&#8217;s a case that they&#8217;ve spent less time on it, but they basically don&#8217;t give me a good excuse to give them data. Perhaps the future of some of these devices might be that the internet piece constantly changes or even dies, but that&#8217;s ok because the product works on its own, without the internet. It&#8217;s far better than something that doesn&#8217;t work if the internet bit doesn&#8217;t and you end up throwing it away. It&#8217;s hard and I&#8217;m discovering how hard with the <a href=\"http:\/\/www.goodnightlamp.com\">Good Night Lamp<\/a>.\u00a0But it&#8217;s got to be considered. Would I have accepted to pay \u00a379 if I was buying a pedometer, no. But I did.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last November, after a month away for client work and visiting family in New Zealand &amp; Australia I decided to buy an activity tracker. When at home in London I can clock 10K of walking easily. When I&#8217;m travelling, all activity ceases. So I wanted to try out a so-called &#8220;wearable&#8221;. I did what ever&hellip; <a class=\"more-link\" href=\"https:\/\/www.designswarm.com\/blog\/2015\/04\/placebos-invisibility-just-enough-information-a-long-term-informal-study-of-wearables\/\">Continue reading <span class=\"screen-reader-text\">Placebos, invisibility &#038; just enough information: a long term informal study of wearables<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Placebos, invisibility & just enough information: a long term informal study of #wearables #iot","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[30],"tags":[],"class_list":["post-1821","post","type-post","status-publish","format-standard","hentry","category-internet-of-things","entry"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p41XhY-tn","_links":{"self":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/1821","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/comments?post=1821"}],"version-history":[{"count":1,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/1821\/revisions"}],"predecessor-version":[{"id":1822,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/posts\/1821\/revisions\/1822"}],"wp:attachment":[{"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/media?parent=1821"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/categories?post=1821"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.designswarm.com\/blog\/wp-json\/wp\/v2\/tags?post=1821"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}